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American Lady releases doll outfits for Eid, Diwali, Hanukkah celebrations

CHICAGO (RNS) — This vacation season, American Lady characters Samantha, Addy and Josefina can have fun the Christian vacation of Christmas, the Jewish vacation of Hanukkah or Diwali, the pageant of lights noticed by Hindus, Jains, Buddhists and Sikhs.

Subsequent 12 months, they’ll be prepared for the Muslim vacation of Eid al-Fitr, too.


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The spiritual holidays are a part of a capsule assortment of doll garments and equipment for six cultural celebrations and have been launched final week by American Lady, the favored line of dolls and books telling the tales of American women all through historical past to the current day.

“American Lady was constructed on a basis of various and inclusive tales and merchandise which have impressed and empowered a whole era of women,” in accordance with a press release by American Lady, which is owned by Mattel.

“The model is dedicated to accelerating its progress on this vital space to higher mirror what it means to be an American lady in the present day. The brand new Cultural Celebration Assortment is only one instance of how we’re doing that.”

The American Lady Cultural Celebration Assortment’s Eid al-Fitr doll outfit and equipment. Photograph courtesy of Mattel

Along with the 4 spiritual holidays, the Cultural Celebration Assortment additionally contains doll outfits and equipment for Kwanzaa and the Lunar New 12 months.

All six outfits have been created with enter from a number of advisers each inside and out of doors the corporate to make sure their authenticity, in accordance with American Lady.

They’re obtainable now in American Lady shops throughout the nation or within the Celebration Shop on the corporate’s web site, and every is accompanied by a booklet sharing details about the vacation’s which means and significance.

The outfit for Eid al-Fitr — the Muslim vacation marking the tip of Ramadan, a holy month of prayer and fasting — features a long-sleeved turquoise abaya, a pink hijab embellished with rhinestones, leggings, sandals and beaded bracelets that can match any of American Lady’s 18-inch dolls.

Within the week because it was launched, the outfit has gotten 43 critiques on the American Girl website — all five-star.

The American Girl Cultural Celebration Collection's Hanukkah doll outfit and accessories. Photo courtesy of Mattel

The American Lady Cultural Celebration Assortment’s Hanukkah doll outfit and equipment. Photograph courtesy of Mattel

“This can be a large step for American Lady – we hope to at some point see a Muslim American doll along with her personal story within the lineup!” reads one assessment.

“If solely American Lady had this once I was rising up! Thanks for serving to younger American Muslim women really feel acknowledged and for encouraging them to embrace all elements of their id,” reads one other.

The Cultural Celebration Assortment comes after a number of petitions in recent times asking for American Lady to create a doll representing a Muslim American lady.

Amongst those that have reached out to the corporate pushing for Muslim illustration is Chicago-based activist Yasmina Blackburn, who suggested designers on the creation of its Eid al-Fitr outfit, American Lady confirmed to Faith Information Service.

Blackburn had first written a letter to the president of the corporate in 2009, hoping for a doll who appeared and celebrated holidays like her daughter, who was 8 years previous on the time. She reached out once more in 2020 and acquired a constructive response, according to the Chicago branch of the Council on American-Islamic Relations.

The American Girl Cultural Celebration Collection's Diwali doll outfit and accessories. Photo courtesy of Mattel

The American Lady Cultural Celebration Assortment’s Diwali doll outfit and equipment. Photograph courtesy of Mattel

“I’m thrilled to work with American Lady in making their merchandise extra inclusive, particularly celebrating Muslim holidays and traditions,” Blackburn mentioned in a written assertion by way of CAIR-Chicago.

“I labored carefully with the designers to make sure the primary outfit was typical of an American Muslim lady and never feeding Oriental stereotypes. I’m very pleased with the outcomes and for future Muslim gadgets to come back out of the AG line. It’s vital for teenagers to really feel that their holidays are acknowledged in school and within the public sphere in addition to on toy cabinets.”


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